Our Story

Todo is a little love letter to the lazy days we’ve had in Mexico City, stopping for huevos rancheros at Maqué, located off the park in La Condesa, followed by maybe a taco at El Califa, or a strong coffee or good jugo verde pretty much anywhere. 

Every restaurant is run by a family, whether or not it’s one you were born into. In our case, we are a mix of two native-California restaurateurs, a Mexican-born culinary director, a Guatemalan managing partner, and a Salvadoran creative director. We first came together at Tacolicious, the restaurant group Joe started in San Francisco in 2009.

We each bring our life experience to the table: Joe’s brazen love of hot pink, Mike’s ability to keep a project permitted and (sort of) on budget, Fernando’s memories of his first job as a kid at a tortilleria in Guanajuato, Maynor’s ninja-like kitchen efficiency, and Ron’s obsession with fonts.

We hope Todo will be your home away from home in one of our favorite hoods in our own city. If you have any hopes or dreams, let us know at holla@todoeldiasf.com

Website photography by our friend Nicola Parisi